Articles by David Intrator
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David Intrator is an award-wining writer and filmmaker.
He has worked as a copywriter, commercial film director and documentarian both here and abroad, developing brands for a wide range of companies including IBM, Chase and United Airlines.
He is also President of Strategic Documentaries, which takes an innovative approach to creating and communicating brand and corporate strategies.
In 2010 Intrator founded The Creative Organization. Through seminars, workshop and consulting engagements, The Creative Organization helps companies become more profitable by helping them become more creative.
Intrator is a Harvard graduate and currently based in New York City.
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Back in September of 2011, about a week after its first encampment had been set up at the now legendary Zuccotti Park in lower Manhattan, I got my first glimpse of Occupy Wall Street. I showed up with a camera on a warm and overcast Tuesday afternoon, wanting to see what exactly was going on, and maybe take a few good shots along the way. What I found was hard to describe. There were...Full Article »
A client of mine recently visited our website and told me he was disappointed. Although he was thrilled with what he learned at our Make a Mess™ creativity seminar and workshop, he questioned whether our site was “creative enough." Maybe he was expecting something louder or more colorful or, let’s say, wackier. I’m not surprised, for his question...Full Article »
A persistent myth about creativity, one that seriously inhibits creative thinking and innovation, is the belief that one needs to “think outside the box.” Nothing could be further from the truth, a view shared by the vast majority of professional creatives, expressed famously by the modernist designer Charles Eames when he wrote, “Design depends largely upon constraints.”...Full Article »
In light of the never ending demand for greater efficiencies and cost cutting, one has to ask a fundamental, if painful, question: what is the value of human beings— and, in particular, American human beings—in our new economy? This was explored to considerable extent in Daniel Pink's brilliant book, A Whole New Mind . Pink notes what is becoming increasingly...Full Article »
Everyone seems to agree that in order to succeed, you need to have a vision. Brands need a vision. Companies need a vision . Even each one of us, as individuals, needs a vision of where we're going in our job, in our career, in our life overall. A vision is the source, so we're told, from which all strategies and actions flow, the foundation upon which everything else...Full Article »
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