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WAYNE, Pa. (October 2010) - Kenexa, a global provider of business solutions for human resources, announced the publication of Strategic Employee Surveys. Authored by Jack W. Wiley, Ph.D., founder and executive director of Kenexa Research Institute (KRI), the book was published by Jossey-Bass.

Dr. Wiley explains that survey pro­gram purpose, survey content and survey follow-up processes should all derive from business strategy. In the first part of the book, he offers specific examples of how to measure safety, ethics, union vulnerability, work and life balance, and diversity.

He also reveals the drivers of employee retention and employee engagement and how to measure them along with examples of survey content that best predicts customer satisfaction and loyalty and other business performance metrics. With each type of survey content, he also presents the most recent normative results, useful for placing results from any organiza­tion into the proper interpretative context.

The second part of the book offers spe­cific guidance on the other key component of ensuring employee survey program suc­cess: the survey feedback and action plan­ning process. Wiley outlines a time-tested seven-step model of survey feedback and action planning, explaining each step of the model and providing real-life client examples that identify the most common pitfalls of the overall process.

Readers will learn how to navigate around these potential problems and will receive advice on how to set goals for improvement from one survey measure­ment to the next. The book concludes with a discussion of the characteristics of leader­ship teams whose organizations achieve sus­tained improvement over multiple iterations of survey measurement.

Dr. Wiley is recognized internationally for his groundbreaking research that links employee survey results to measures of customer satisfaction and business performance. He is also the creator of WorkTrends™, an international survey research program that produces results featured in both scholarly studies and the popular press worldwide. He has more than 30 years of experience consulting with organizations in the healthcare, financial services, manufacturing and retail industries.

“As both a researcher and a practitioner, I know the employee survey process can be a very powerful tool for organizational development. This book speaks to the two elements of a survey program that most differentiate between successful and unsuccessful initiatives, the two elements that most impinge on the power of an employee survey process to bring about desired change. I hope that readers will find this book addresses the strategic issues in employee surveying, the higher-order decisions that are imperative to program success,” commented Wiley.

The book is available in print and Kindle e-book through Amazon.com.